East Real at the PROEstate conference "Managing Business center: the components of success"

On March 27, 2013 Albert Kharchenko, managing partner of East Real, reported at the St. Petersburg conference "Management of the business center: the components of success."
The event was organized by PROEstate Events and Managers & Developers Guild.

The event program combines two units "Marketing BC" and "Efficient operation of BC." Covered the following topics: the development of marketing strategies, the role of "anchor" tenant, the calculation of the optimal rental rates, the management of the lease, the issues of effective facilities management, staffing, cost-saving service business center.
 
At the conference practical recommendations were given by top executives of brokerage companies and managers of business centers. This allowed to describe the current situation in the real estate industry from both sides.